New Experiment

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Recommended Experiments

Need help choosing? Use the AI Gardener on the right to ask about specific goals, request variations, or get industry-specific recommendations. I can help refine these experiments based on your unique needs.

Optimize Homepage Hero CTA Color

Click-through rate+15-20% expected lift14 days~25,000 visitors needed

Why this experiment?

Analysis shows visitors spend 3.2 seconds on average viewing the hero section. Current green CTA has lower contrast than optimal. Testing a higher contrast orange variant could improve visibility and clicks.

What changes?

Change CTA button from current green (#6B8E6B) to vibrant orange (#FF6B35) while maintaining hover states and accessibility standards.

Control

Current green CTA button

Treatment

High-contrast orange CTA button

Add Social Proof to Product Pages

Add to cart rate+8-12% expected lift21 days~40,000 visitors needed

Why this experiment?

Product pages without reviews have 23% lower conversion. Adding a prominent "X customers bought this" message near the buy button leverages social proof to increase trust.

What changes?

Display "Join 1,234+ happy customers" with animated counter below product title. Include small avatar group showing recent buyers.

Control

Standard product page without social proof

Treatment

Product page with customer count and avatars

Simplify Mobile Navigation

Mobile engagement rate+25-30% expected lift14 days~30,000 visitors needed

Why this experiment?

Mobile users show 45% bounce rate on category pages. Implementing a sticky bottom navigation with key actions could reduce friction and improve engagement.

What changes?

Replace hamburger menu with fixed bottom nav showing: Home, Search, Cart, Account. Keep top header minimal with just logo.

Control

Current hamburger menu navigation

Treatment

Sticky bottom navigation bar

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